To better understand any moment in human history, all you have to do is examine the trends. What people eat, what music they listen to, what sports they enjoy, and what fashions they wear can tell us a lot about a period, place, or population.
The same is true of trends in beauty. From crushing minerals to make eye shadow to modern-day laser skin resurfacing treatments, we can chart the changing priorities and markers of attraction throughout centuries.
But identifying a trend is one thing—leveraging them is another. Here’s how the trending popularity of microneedling can help you supercharge revenue for your aesthetic business.
Maximize ROI & Patient Satisfaction By Leveraging Trends in The Aesthetic Industry
At Emage, we rely on leading data and analytics when developing new products for the aesthetic industry. As lifelong aesthetic professionals, we’re constantly on the lookout for the edge we need to capture local markets and grow brands.
But as a dermatologist, spa operator, or aesthetician, how can you use trends to maximize opportunity at your practice?
For a start, we have to identify what patients want and give them more of it. But that only gets us halfway there. It helps to understand patient priorities, too, and how they assign value to your services.
What Patients Want: Microneedling & Facial Rejuvenation
In 2025, microneedling and RF microneedling continued to dominate the global aesthetic market. Estimates place the 2024 RF microneedling market value between USD 415 million and USD 604 million, with projected annual growth between 7% and 9%. Facial rejuvenation treatments are still enjoying an all-time rise in popularity, with non-surgical methods leading the way.
These days, microneedling, microchanneling, and derma stamping are part of the public discourse. With minimal downtime, long-lasting results, and near-comprehensive skin improvement, these comfortable treatments are making a splash.
But offering a popular form of collagen induction therapy can only catch you up with your competitors. To get ahead, you have to offer something they don’t, and to do so, you’ll need to understand how patients assign value to your services.
What Patients Value: Distinguishable Results, Added Benefits, & Choice
Why are more patients choosing microneedling these days? For starters, most forms of collagen induction therapy offer excellent benefits. But these treatments have another trick up their sleeve—they’re non-surgical.
Unlike the once-beloved facelift, collagen induction therapy is affordable, comfortable, and easy to schedule on a lunch break or day off. That said, these treatments also open microchannels in the skin, temporarily enhancing results from topical skin serums and solutions.
Modern patients—much like modern diners, drivers, and shoppers—like choice. The more choices you provide, the more “customizable” your services appear.
When we offer our patients treatment add-ons, we’re putting the power in their hands. They can come in for the standard treatment, sure, but they can also have a little of this, a little of that, and leave feeling like they’ve treated themselves.
The more add-ons you offer, the more combinations your patients can create alongside standard services. This nearly endless customization keeps patients coming back again and again. In essence, the math looks something like this:
Excellent Standard Benefits + The Choice of Add-Ons = Empowered, Happy Patients
It’s really as simple as that.
Adding Choice To Your Aesthetic Menu With StemFacial®
Emage offers two professional microneedling devices to meet this rising demand: CytoPen® NG for standard collagen induction therapy and CytoPen® S2 for advanced treatments with cordless and nano-tip capabilities. For providers looking to go even deeper, our FDA-cleared Cyto-RF® device combines radiofrequency with microneedling to tighten and remodel skin with lasting results.
One thing all models share is that they pair beautifully with StemFacial®.
The CytoPen® NG is ideal for traditional microneedling, while the CytoPen® S2 adds flexibility with 12- or 36-pin cartridges, cordless operation, and a nano-tip for post-treatment serum infusion. For providers using the Cyto-RF® system, StemFacial® enhances results even further—supporting recovery and extending the benefits of RF-powered collagen induction.
What Is StemFacial®?
For post-treatment recovery or as a treatment all its own, the StemFacial® Matrix solution and Advanced Cytokine Duo solution lock in benefits and enhance results. Designed for use after in-office treatments, or used comfortably by patients at home, StemFacial® relies on stem cell growth factors and peptides.
The StemFacial® Matrix Solution
For both skin health and lubrication throughout microneedling or microdermabrasion treatments, our Matrix Solution features stem cell cytokines, growth factors, hyaluronic acid, and seven distinct skin-boosting peptides. With anti-inflammatory and non-allergenic properties, our Matrix Solution drastically improves patient outcomes.
The StemFacial® Cytokine Duo Solution
This two-step, at-home solution enables patients to double the benefits of your in-office treatments. Absolutely packed with cytokines, growth factors, peptides, botanicals, vitamins, and retinols, our Duo Solution makes a visible difference. With 34 individual growth factors in every dose, our StemFacial® solutions easily add value while maximizing satisfaction.
Leverage Trends & Succeed With Emage Medical’s StemFacial® Solutions
Trends can tell us more than who people were or what they valued once. Trends open a window to the past, but they also give a glimpse into the future.
Beauty is a priority for more Americans in the 21st century than at any point in recent memory. As more patients dive into the market, providers will need to evolve. It’s wise to expand your offerings, diversify your add-ons, and offer plenty of non-surgical treatments.
Choice and customization not only attract new patients—they deepen the satisfaction patients experience with your services. Your competitors may offer microneedling, too, but if they’re not offering a dozen add-ons to go with it, they’re giving you a chance to get ahead.
Encourage repeat business, create stunning results, boost patient satisfaction, and maximize ROI by going just one step further with your more popular treatment offerings. For the latest guidance and the best skincare serums, contact Emage Medical today.
Committed To Advancing The Aesthetic Industry—One Practice at a Time
At Emage, we succeed when our clients succeed. We only design, engineer, and release products that we would use in our businesses. By identifying and following trends in the aesthetic industry, we can better understand customer desires and values.
With this data, we can capture both present and future opportunities for the best outcomes across the board. Call us to learn more today at (704) 412-3152 or contact us online.